rebranding
Noun as in strong fondness
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Example Sentences
Example:The company's strategy included repositioning and rebranding to attract a broader customer base.
Definition:The act of reorganizing or re-orienting something to make it more effective.
From repositioning
Example:After years of decline, the company embarked on a comprehensive renewal and rebranding program.
Definition:The act or process of giving something new life or new energy.
From renewal
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